AMF is a pension company with about 300 employees working with assets for over 4 million customers. Sigma is a partner on AMF’s digital workplace journey delivering everything from technical roll-out of Microsoft 365 to change communications and measurement.



After moving to an activity based office, the next step for AMF was to have a modern digital workplace both for their current and future employees. The goal was to create smarter ways of working and to increase collaboration using Microsoft 365, but also to strengthen the employer brand.

For AMF it has been clear from the beginning that behavioral change plays a key role in the change journey. Therefore, communications and change management have been equally important as IT and technical implementation.


Sigma has delivered a complete digital workplace solution to AMF working on both technical and people aspects of the change. The delivery has included for example user studies, technical roll-out of Microsoft 365, information architecture, document management, governance and communications concept and production. AMF also upgraded their old intranet to Sigma Worklife’s digital workplace hub Core Workplace.

Sigma has delivered all this with an agile approach using 3-6 technical, change and communications specialists working together as one delivery team.


AMF now has a digital workplace that promotes collaboration, creativity and agile way of working. Microsoft 365 tools were implemented during the covid-19 outbreak but still step by step to give people time to adapt to the new ways of working.

All change communications were done under the concept AMF Go! which created a great framework for engaging and consistent communications connected to exploring the nature. The idea was to create a theme for the communication that invites the employees to take a symbolic walk towards smarter and more sustainable ways of working. The aim was simply to make people want to explore new tools.

"With Sigma we got a complete delivery and support on our digital workplace journey from one partner which was important to us as technology and people are equally important. We wanted to make digital more human, which Sigma has been truly helping us with"

– Mia Boghammar, Head of Internal Communications, AMF

Susanne Erkenmark

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Business Area Manager
Nexer Worklife
+46 73 40 82 927

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Sigma is a leading consulting group with an objective to make our customers more competitive. Our means is technological know-how and a constant passion for finding better solutions. We are 4,600 employees in fourteen countries. Sigma is owned by Danir, held by the Dan Olofsson family.

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